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Campaign Closeup: Close The Gap

Over the course of four days – from September 26th to 29th – Shalom Farms held an online giving event called “Close the Gap”, with a goal of raising $20,000. The slogan for the campaign was “closing the healthy food gap, together” and Shalom conveyed that “all funds raised during the event will go to directly to our goal of providing over 400,000 servings of fresh produce along with nutrition resources, food-skills education and support to over 7,000 people. The Nutrition Distribution Network, Prescription Produce Plan, Youth Run Farm Stand, Healthy Corner Store Initiative and Community Mobile Market are all made possible by these donations.” They ended up surpassing the $20,000 goal and reached over $36,000 in donations from 182 gifts. We caught up with Shalom Farms, who gave us more insight into their campaign.

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