/ Local Millennial Engagement Trends & RVA Gives a Darn!
It’s not a new topic – Millennials are an incredibly passionate generation with many avenues and access points to get involved with causes they care about, and many often do. Millennials regard their resources, such as time, networks and money, as having equal values, and often go beyond monetary donations as a way to become personally invested in a cause.
According to the 2015 Millennial Impact Report, 70% of Millennials volunteered between 1 and 10 hours during 2014 and 84% of Millennial employees surveyed, made a charitable donation. According to this Forbes article, if you want to get Millennials involved in your cause with time and money, you need to create something they can experience (which they like to do with peers/friends).
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